Picked by Penny

Picked by Penny has launched in Hampshire! Opened by local Mum Abbey, Picked by Penny offers a range of organic clothing for babies and children up to the age of 10. She brings online ranges of clothes made for children to Southampton making them easy and accessible for busy parents.

Abbey’s brand is inspired by her daughter, Penny, who she loves dressing in the bright, fun outfits which are kind to her skin and to our planet. After receiving lots of compliments about Penny’s ‘funky’ clothing she decided to help other parents shop for these fabulous outfits.

Picked by Penny’s stock is sourced from a range of independent retailers which include Frugi, Kite, Maxomorra, Piccalilly, Slugs & Snails and Smafolk. The outfits are bright, colourful, and embrace everything that children love, animals, rainbows, flowers, buses, trains… the list goes on!

They have an online shop but they have also stock a selection of their clothing at the Block Party Café in Bitterne, Southampton. Although online shopping is convenient for us busy parents, we agree with Picked by Penny that there is nothing quite like popping into a shop and having a browse. Especially a shop that has space dedicated to your little ones so that they can play while you shop!

We are delighted to be able to share our experience of Picked by Penny with you and hope that you consider shopping local and popping down to Bitterne to see the fabulous clothes on offer.

From the outset, our dealings with Picked by Penny were incredibly professional. Abbey has great knowledge of her products and was able to give sizing advice for the different ranges. Boo is nearly 2 but still only just about in some of her 18-24 month clothes (which seem huge on her!) so we wanted to know we were going to be getting the right size.

The very special ‘ladybird’ dress from Kite came accompanied with ‘ladybird’ tights, which Boo was very taken with. The colours were true to the online images and the bright and bold colours really ‘popped’ in her wardrobe, we couldn’t wait to try it on! We wanted a day where we could get out and about and following the endless days of rain, we finally saw some sun, so we headed to the beach!

The outfit was warm, comfortable and incredible soft to the touch. Boo was very proud of her ‘ladybirds’ which she kept pointing at and counting whenever she saw people. We had lots of lovely comments from members of the public about her dress and she looked like a real ray of sunshine enjoying every moment of her time wearing it. The moments captured below show the pure joy of being out and about and communicate how proud she was of her fabulous ‘ladybirds’.

The clothes have washed well and hang proudly in her bedroom, she asks to put it on every morning! Definitely one to save for days out with Mummy rather than days at nursery! I have found myself browsing the Picked by Penny website a couple of times a week and already have my eye on a number of the other items…. I particulary love the unicorn dress, the dino dungarees, the woodsy set… What are your favourites!?

Shopping with Picked by Penny is easy, you can shop online here: https://www.pickedbypenny.co.uk or you can pop into the store which can be found at 8-10 W End Rd, Southampton SO18 6TG. Follow them on Facebook too and fall in love with their unique clothing https://www.facebook.com/pickedbypennyUK/

As Abbey says, she is an ordinary mum who wants to help you fall in love with extra ordinary clothes.

Have a look at her fabulous stock, make a wish list and let us know what your favourite items are!